When you look for the positive qualities of your challenging customer, you increase your ability to connect with that customer and enjoy your time together. How you think about your customers influences how you respond to them. When you begin noticing the positive qualities, your clients will start responding to your differently, because how you act is determined by how you think. Here's a list that can help you translate negative behavioral traits into positive qualities.
| Argumentative | Eager to debate possibilities |
| Complaining | Sharing what he/she doesn’t want |
| Rude | Willing to say what’s on his/her mind |
| Slow | Deliberate |
| Cold | Private person who takes time to establish trust |
| Obnoxious | Intelligent person who feels under appreciated |
| Cranky | Tenacious |
| Loud | Bold |
| Intimidating | Wants more respect and authority |
| Cheap | Fearful of being separated from his/her money |
- Marilyn Suttle and Lori Jo Vest, Who's Your Gladys?
So much of life is all about how you choose to look at the world. Try making the above shift in your language in all aspects: how you describe your customers (or anyone else) to others, how you write about them (if you keep customer profiles), and how you think about them. Doing so continuously will shift your attitude towards your challenging customers and make you better able to serve them without stress for yourself or for your customer.
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